Overlook the Renaissance visuals—Beyoncé’s focus appears to be on constructing her magnificence empire little by little. Simply months after asserting the launch of a hair care line (with no launch date but!), on Wednesday, July 19, curious followers discovered a darkish, cryptic web site with an announcement that the singer will probably be quickly releasing an Eau de Parfum.
Once you click on the hyperlink, the web site opens with a mysterious, clean fragrance vial illuminated by a white background mild, however its packaging stays hidden. Nevertheless, what we do know is that the Eau de Parfum will probably be housed in a 1.7 fl oz bottle and can value a whopping $160. Judging from the notes, Beyoncé’s EDP will lean on the sweeter aspect; high notes embrace tangy clementine and golden honey, which supply a tasty first impression. At coronary heart are rose and jasmine for a floral medley that is deepened by earthy myrrh and amber.
The information comes on the heels of the singer asserting she’s setting her sights on the hair world with what appears to be a line of hair care merchandise. Reminiscing on her time working at her mom Tina Knowles’ salon, Beyoncé shared that she noticed first-hand “how the methods we nurture and have a good time hair can immediately affect our souls. I watched her heal and be of service to so many ladies,” she captioned the submit earlier in Might. “Having discovered a lot on my hair journey, I’ve all the time dreamed of carrying on her legacy. I am unable to wait so that you can expertise what I have been creating.”
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Beyoncé is not any stranger to the world of perfume, having beforehand collaborated on a collection of scents, together with the Warmth, Pulse, and Rise scent collections.
Not like the visuals, followers can count on to start out receiving their EDP bottles in November 2023. Those that buy the EDP will even obtain a “particular present” with buy whereas provides final. Signal as much as be one of many first to get their fingers on Beyoncé’s Eau de Parfum right here.
Magnificence Commerce Editor
Nerisha is the wonder commerce editor at ELLE.com, protecting all issues magnificence (and trend and music). She has a penchant for sneakers and nude lip glosses, and spends approach an excessive amount of time re-watching 90s sitcoms.